With the Sony Ericsson Z610i, the company have managed well to change the general perception of 'serious' looking 3G phones. The highly fashionable clamshell model is quite an eye-catcher. Its whole case has a glossy finished texture and is available in luster black, airy blue and rose pink, the last solely aimed at the fairer sex.

Importantly, the Sony Ericsson Z610i includes all features you'd expect from a 3G phone and more compared to others in the same price range. The primary internal 262k colour TFT display is one of the best in business. External screen is OLED based and is cleverly disguised by hidden mirror effect. Wrong presses on the Sony Ericsson Z610i is almost nil - thanks to the well differentiated keypad.

3G technology of Sony Ericsson Z610i makes it possible for you to make and receive video calls across UMTS network. The handset supports triband GSM network so is functional across five continents. Data speed can go as high as 384 kbps within 3G network or you can settle for a low speed GPRS (Class 10). Check emails on the move, send Instant messages or browse with highly acclaimed NetFront browser - with the Sony Ericsson Z610i, you're never out of touch.

The primary camera of the Sony Ericsson Z610i is of 2.0 megapixel module. Sadly, absence of autofocus and flash is felt in some pictures, especially in gloom weather. However, its overall performance is satisfactory and comes in very handy in freezing those flash light moments. Other than that, there is a secondary VGA camera with digital zoom for video calling.

Bluetooth technology v2.0 of the Sony Ericsson Z610i supports stereo wireless headsets. Enjoy the high definition sound of the integrated media player on Bluetooth wireless headset while you keep your hands busy on something else. Although the user memory of 16 Mb seem paltry, expandable memory card slot of the Sony Ericsson Z610i lets you carry all your favourite tracks and contents.