Fujifilm today announces the launch of the FinePix F11 Zoom. This new camera sits alongside EISA Pocket Camera of the Year, the FinePix F10 Zoom – which achieved best-seller status – in Fujifilm's high quality compact range. The new model builds upon the FinePix F10 Zoom's success by adding improved functionality and manual shooting options for increased creativity.

This 6.3 megapixel camera is set to become renowned for the picture quality excellence already demonstrated by the FinePix F10 Zoom. In addition, it has been bestowed with aperture priority and shutter priority modes, giving scope for a level of creativity and photographic control that will appeal to photography enthusiasts.

The FinePix F11 Zoom features market-leading sensitivity of ISO 80-1600, thanks to Fujifilm's 'Real Photo Processor' technology. This gives startlingly clean images, whether composing shots in bright sunshine, in low light or indoors without flash. The refined Super CCD sensor features the octagonal photodiodes pioneered by Fujifilm, which receive light more efficiently than traditional photodiode patterns.

The camera also features a higher resolution 2.5" LCD screen, boasting an impressive 153,000 pixels – helpful when composing shots or viewing images in playback mode. The focus response of the macro mode has been improved, enabling accurate, satisfying close-up photography at distances as close as five centimetres.

Furthermore, the FinePix F11 Zoom is a camera with longevity, delivering around 500 shots on a single battery charge – making it the perfect model for photographers travelling or those on intense photo shoots.

FinePix F11 Zoom features at a glance: