Thursday, September 08, 2005
Sony establishes a new class of high-end digital camera
Sony intends to create a new benchmark in digital photography with the introduction of its high-end Cyber-shot® DSC-R1 camera.
The Cyber-shot® R1 camera is the world's first integrated lens digital still camera to combine a professional-grade, 10.3-megapixel image sensor and the flexibility of live preview while shooting. With its ultra-wide Carl Zeiss Vario-Sonnar T* zoom lens (24mm - 120mm) and free-angle, two-inch LCD, the Cyber-shot R1 brings professional level imaging performance to mainstream consumers.
"The R1 represents a breakthrough in digital camera technology and construction," said James Neal, director for digital imaging products at Sony Electronics. "You can grab this camera and go, confident that you will be prepared for a wide range of shooting situations. Its many convenience features and exceptional performance can not easily be matched with a typical consumer-level digital SLR."
Get the Shot without the Backache
The Cyber-shot R1 sports a two-inch, LCD screen that folds flat and swivels so you can shoot from nearly any position. This flexibility allows you to get the shots that other cameras miss. For example, you can hold the camera low - down to the ground - for eye-level view shots of kids and pets without having to bend yourself into a pretzel or crawling on the ground.
The Cyber-shot® R1 camera is the world's first integrated lens digital still camera to combine a professional-grade, 10.3-megapixel image sensor and the flexibility of live preview while shooting. With its ultra-wide Carl Zeiss Vario-Sonnar T* zoom lens (24mm - 120mm) and free-angle, two-inch LCD, the Cyber-shot R1 brings professional level imaging performance to mainstream consumers.
"The R1 represents a breakthrough in digital camera technology and construction," said James Neal, director for digital imaging products at Sony Electronics. "You can grab this camera and go, confident that you will be prepared for a wide range of shooting situations. Its many convenience features and exceptional performance can not easily be matched with a typical consumer-level digital SLR."
Get the Shot without the Backache
The Cyber-shot R1 sports a two-inch, LCD screen that folds flat and swivels so you can shoot from nearly any position. This flexibility allows you to get the shots that other cameras miss. For example, you can hold the camera low - down to the ground - for eye-level view shots of kids and pets without having to bend yourself into a pretzel or crawling on the ground.
